Shay Stanley Launches Line of Hair Products

by Terry Watson | September 18th, 2017
Shay Stanley (Photos by Pure Artisitc Studio)

Shay Stanley (Photos by Pure Artisitc Studio)

Shay Stanley has built a hair product line on one principle, “do it with passion or not at all”. At the start of Shay’s career she worked as a licensed Cosmetologist in someone else’s salon before opening her own salon, Styles By Mizz Shay in Little River, South Carolina (located within 15 minutes of Myrtle Beach) in 2013.

As a stylist she specializes in Silk Presses, Blowouts, Relaxers, Styled Cuts, Color, Natural Hair, and Extensions. While operating a salon in a beach community, Stanley noticed many of her clients’ hair were adversely affected by high humidity and a lack of moisture. She responded by creating a line of hair care products that would directly address their issues. Thus, Desire Transformation Hair Care was born.

Desire Transformation Hair Care is designed to infuse moisture and proteins that aid in eliminating frizz while leaving the hair soft and manageable. Some of their products include Detox Therapy Shampoo, Hydrating Moisture Shampoo, Moisturizing Silking Conditioner, Shiny Satin Silk, and Hair Growth Oil. They also offer personable selections and travel kits. All of the Desire Transformation Hair Care products are available online.

The transformation experience is what Shay loves about her products and services. “I chose this career because I wanted to make a difference in the lives of others. I understand the needs of my clients and I am able to meet them by providing a level of service that brings life back into their hair,” she says. “At my salon, I provide an atmosphere that promotes healthy hair and beauty, both outward and inward. It is impossible for one to leave and not feel transformed.”

Moving forward, Stanley hopes to expand Desire Transformation’s presence in the marketplace to that of the bigger brands. She also hopes to conduct continuing education classes and seminars for other stylists in and around South Carolina.

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